Chances are, if you’ve landed on this site, you’re in the mood to change your job. Maybe you’re a night owl who would love to find a job that fits the way you like to work. Maybe you’re bored, and you want to find a job that isn’t boring.
Maybe you’re just thinking that it’s time to start your own thing.
Well, allow me to introduce you to the rabbit hole that combines my two favorite things at the moment:
- ChatGPT, and
- Making money
If you’re thinking about starting your own business, the best place to start, at least today, is with ChatGPT.
ChatGPT is hardly a secret. My 80-year-old father-in-law can’t stop talking about the legal and moral ramifications of this technology. (He’s a retired attorney, so that line of thought makes a lot of sense for him.)
But using ChatGPT and other AI tools to create a content business where you can earn an extra $1,000-$3,000 per month?
Now that’s a secret.
If you’re already intrigued, I’ve put together a training video that walks you through my process.
But, let me describe the opportunity I see.
Before we dive headfirst into this treasure trove, let’s take a moment to unravel the ChatGPT phenomenon and understand how it can revolutionize your content creation endeavors.
What is ChatGPT?
ChatGPT, or Chatbot Generalized Pre-trained Transformer, is a highly advanced language model developed by OpenAI. Its cutting-edge artificial intelligence capabilities allow it to understand context, generate human-like text, and provide valuable insights. In a nutshell, it’s like having a brilliant, knowledgeable assistant right at your fingertips.
Or rather, a brilliant assistant who needs the right guidance.
Related: ChatGPT: The Game Changer Your Job Search and Career Needs
Why is ChatGPT a game-changer?
The truth is, content is hard to create. And I’m a copywriter, by trade, so it’s easier for me than it is for most people. The blank page is an ominous plot device in fiction, nonfiction, and the workplace.
So, even though business owners know that creating fresh content is important, creating it is a struggle. It’s time-consuming, labor-intensive, and, at times, downright challenging.
That’s where ChatGPT comes in. By using this AI-driven tool, you can streamline your content creation process, making it faster, more efficient, and even more enjoyable.
The rise of AI in content creation
The world of content creation has been evolving rapidly, and ChatGPT has brought AI content creation into the forefront of the digital landscape.
It’s really easy to use, as long as you train it.
And it gives you exactly what you need, as long as you’re patient with it.
So it gives us as digital natives a leg up on people who might need content but don’t know how to create it themselves.
They don’t know:
- What they should write about
- How often they should be publishing
- How many words each article should be
And that’s just with written content!
They also don’t know:
- Whether they should be using video (they should, you’ll convince them of this)
- What kinds of videos to create
- Which platforms they should optimize for
- And whether they need to wiggle their butts to get more views from TikTok (with very few exceptions, they should NOT)
And even though you’re probably not someone who considers themselves an expert in content marketing, with AI tools like ChatGPT, you can be.
In less than a week.
There’s an endless need for on-brand, fresh content.
And you can use AI to help your clients get—and stay—ahead of the curve.
Unleashing the full potential of ChatGPT
While ChatGPT can certainly make your life easier, it’s essential to recognize that it’s not a magic wand that will do all the work for you. Instead, it’s a powerful tool that, when used strategically, can catapult your content business to new heights. By mastering the art of working with ChatGPT, you can unlock its full potential and reap the rewards.
Its API is open, which means developers are creating outstanding plugins that help you integrate the tools you’d use for creating content for your clients with ChatGPT and other AI content libraries.
Bridging the gap between AI and human creativity
The real power of ChatGPT lies in its ability to bridge the gap between AI-generated content and human creativity. By using ChatGPT as a creative partner, the time it takes to come up with a full content strategy has gone from a several-hour project to something that can be done, designed, and delivered in about 45 minutes.
It is the most fun I’ve had on WordPress in almost a decade.
Business Model Breakdown: Monetizing AI-Generated Content Through Content Marketing
While there are dozens of ways to monetize AI-generated content (allowing it to help you write books, ebooks, and digital products), the biggest opportunity I see is in creating a content marketing agency and allowing AI to help you create the content.
I used to own a content marketing agency. It was powered by contractors.
We had:
- Content strategists
- Writers
- Video editors
- Social media strategists
- Social media implementors
And honestly?
Paying all those people left me as the owner with very little margin.
But now, I use AI writing tools to:
- Create comprehensive content strategies that are honestly better than what I came up with before using AI
- Create better-than-okay first drafts of articles and social media posts
- Create videos with voice overs that do just as well as the talking head videos that the clients from my former agency hated creating
So instead of hiring seven contractors, I’m able to do most of the work myself.
And you can, too.
Mastering the Art of AI-Enhanced Writing: Tips and Tricks
To become proficient in AI-enhanced writing, you have to learn how to talk to it. It’s a collaboration partner that works better when you give it feedback, instead of getting frustrated and thinking it won’t work.
In that respect, it’s like any other person you hire to work with you.
Here are some valuable tips and tricks to help you excel in the realm of AI-driven content creation.
1. Start with a Clear Brief
Providing ChatGPT with a clear, concise brief is crucial for obtaining the desired output. Be specific about your requirements, including the topic, target audience, tone, and structure. The more detailed your instructions, the better the AI model can tailor its response to meet your needs.
2. Experiment with Prompts
ChatGPT relies on prompts to generate content, so the quality of your prompt directly impacts the results. Don’t be afraid to experiment with different prompts, as this can help you find the perfect starting point for your content. Remember that you can always refine your prompts and iterate until you achieve the desired outcome.
3. Use Iterative Writing
One of the most effective ways to work with ChatGPT is through an iterative writing process. This involves generating content in smaller sections, reviewing, and refining as you go. This approach allows you to maintain better control over the final output, ensuring it aligns with your vision and meets your quality standards.
4. Embrace Collaboration
Think of ChatGPT as a collaborative partner, rather than a tool that does all the work for you. By combining the AI’s capabilities with your own expertise and creativity, you can craft content that is both unique and engaging. Use ChatGPT for brainstorming, editing, and enhancing your writing. But remember that your human touch is what sets your content apart.
5. Continuously Refine Your Content
AI-generated content may not always be perfect on the first try. It’s essential to review, edit, and polish the text to ensure it meets your standards and accurately reflects your message. Take the time to refine your content, and don’t hesitate to ask ChatGPT for revisions or alternative suggestions.
6. Stay Informed and Up-to-Date
If you’re going to start offering ChatGPT-enabled content marketing agency services, make sure you stay informed on the updates. Trust me when I tell you that we are at the very beginning of the AI-powered content wave. Keeping up-to-date with advancements in ChatGPT and other AI models will enable you to make the most of these powerful tools and maintain a competitive edge in the content creation landscape.
Scaling Up: Leveraging ChatGPT for Content Production Efficiency
If this is at all intriguing to you, then you’re going to love how quickly a well-crafted article comes together.
Content that ranks highly on Google is the angle I think you should go with, and that means big, comprehensive posts. More than 2000 words. A lot more, if you can manage it. Filled with links.
Basically, use AI tools to find the commonalities of all the posts on page one of search results for a given keyword.
Then, use that information to create an article that has the potential to gain search engine attention.
It’s the same as always. Just easier, with tools that can help you.
Marketing Magic: Promoting Your ChatGPT-Driven Content Business
Still with me?
Cool.
That means you’re seriously considering harnessing the power of ChatGPT to create a content marketing business that can earn you a great side income.
It’s time to start building that business.
Which means… let’s get you some clients!
You need a solid marketing strategy that promotes your brand, attracts your target audience, and converts prospects into loyal customers. Here are some marketing magic tips to help you effectively promote your ChatGPT-driven content business.
Step 1—Ask 10 People if They Need Help With Content
You’re going to be tempted to skip this step.
I know you are.
But none of the rest of this matters without clients.
If you’re interested in my six-week coaching program, I can provide you with pitching scripts. However, reaching out to potential clients and offering your services directly is often more effective than using complex marketing strategies.
Create High-Quality, Valuable Content
If you’re going to pitch content marketing services…
…you should have some good content on your own site.
Think of it this way: you can practice using the fun tools on your own site!
Use ChatGPT to create engaging, informative content that provides value to your readers.
Leverage Social Media
Talk about your new offer 100 times across your social media channels.
Your organic (meaning: not paid ads) network should know that you have something new to offer.
Develop a social media strategy that targets your ideal customers, and share your AI-generated content across various platforms, such as Facebook, Twitter, LinkedIn, Instagram, and Pinterest.
Engage with your audience by responding to comments, answering questions, and joining relevant conversations.
Send More Emails to Your List (And Also Build Your List with More Potential Buyers)
I love emails.
I love writing them.
I love reading them.
I love trying to get my friends to send more of them.
Why?
Because they work. Even if people aren’t responding to your emails or they’re not clicking through to buy from you, they’re picking up what you’re putting down. This article from Oberlo has a statistic in it that says that customers are happy to hear from brands on a weekly basis.
And still, even though email is the uncool kid who’s been around for more than two decades, email marketing remains one of the most effective channels for nurturing leads and driving customer engagement.
Build an email list by offering lead magnets in exchange for visitors’ contact information. Your lead magnet is the first step in your sales funnel.
For more on sales funnels, read this article.
Use ChatGPT to create personalized, engaging email campaigns that inform, entertain, and inspire your subscribers, while promoting your content business.
Collaborate with Industry Influencers—AKA Your Friends Who are Also Working Online
Partnering with influencers in your niche can help you reach new audiences and amplify your marketing efforts. Collaborate with influencers on content creation, sponsorships, or joint promotions. Leveraging their established credibility can boost your brand’s reputation and help you gain the trust of potential clients.
Attend Networking Events and Conferences
In-person networking events and industry conferences can be valuable opportunities to connect with potential clients, partners, and influencers. Attend events relevant to your niche and be prepared to tell people how you solve their problems.
Conclusion: Seize the ChatGPT Goldmine and Create Your Lucrative Content Business
Here’s the thing I didn’t mention at the top of this article:
ChatGPT and AI are game changers.
They’re seismic shifts.
The type of thing we’ll look back on in less than a decade and wonder how we ever existed without them.
AI is fascinating, and it’s not just “having a moment.”
It’s here to stay as much as the internet is here to stay.
As much as cell phones are here to stay.
And if you want to be a part of it, there’s room for you.
As you go deeper into the world of AI-generated content, it’s essential to recognize the incredible potential that ChatGPT offers.
This powerful tool can revolutionize your content creation process and enable you to build a successful, thriving content business.
To fully capitalize on this goldmine, follow these key takeaways:
Choose the Right Business Model
Identify the most suitable monetization strategy for your content business, considering factors like your niche, target audience, and personal preferences. Experiment with various models, such as content writing services, affiliate marketing, or premium content subscriptions, to find the one that best aligns with your goals.
Master AI-Enhanced Writing
Develop your skills in working with ChatGPT to create exceptional content. Use clear briefs, experiment with prompts, and adopt an iterative writing process. Treat ChatGPT as a collaborative partner that enhances your human creativity and expertise.
Promote Your Content Business Effectively
Implement a robust marketing strategy that includes developing a unique brand identity, optimizing your website, leveraging social media, and utilizing content marketing tactics. Don’t underestimate the power of networking, collaborations, and social proof in boosting your brand’s reputation and attracting clients.
Stay Ethical and Transparent
Always maintain ethical standards when using AI-generated content. Ensure that your content is original, accurate, and respectful of copyright laws. Be transparent with your audience about your use of AI in the content creation process to maintain trust and credibility.
Adapt and Evolve
As AI technology advances, be prepared to adapt and evolve your content business. Stay informed about the latest developments in ChatGPT and other AI models, as well as emerging industry trends. Continuously refine your strategies and techniques to maintain a competitive edge.
By seizing the ChatGPT goldmine and diligently applying these principles, you’re well on your way to creating a lucrative content business. Remember that success lies in the perfect blend of human creativity and AI-driven assistance. Embrace this powerful collaboration and unlock the full potential of your content creation endeavors.
And yes, before you ask, this article was written with the assistance of ChatGPT. In fact, everything I’ve written in the last six months has had a heavy lift from AI outlines and writing assistance.
And it’s a beautiful thing.
I’m a much better rewriter than I am a writer who can start from scratch.
So even when I’m rewriting everything in a paragraph (which I have to do, from time to time), it’s a more enjoyable experience.
Want to Learn How to Make $1,000-$3,000 Per Month as an AI-Driven Content Agency?
Then you need to watch this training video. It’ll teach you how to turn this idea into a business that will make you money in about six weeks.
I’d love to help!
Thanks Amanda for having me!
-Kathleen, The Well-Paid Expert
Kathleen Celmins
With over two decades of work in leadership, sales, lead generation, and marketing, Kathleen Celmins (SELL-mens) has worked with Fortune 500 companies to build profitable product offers, built and sold two businesses, and now works to help entrepreneurs find their ripe idea ready to be picked and put to work as a passive product offer- leveraging their expertise they already have.